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August 23, 2021 2 min read

E3C 3 Reasons Why Coaches Need to Hire a Support Team Blog
A team of creatives is better than going at it solo!

A common piece of advice from business coaches to those who want to grow their business is to hire team members who can do the support work so you can focus your efforts on money-making tasks. In other words, don’t waste your time doing bookkeeping or answering emails because you’ll make more money selling your signature program or coaching clients.

So, how is a business supposed to run smoothly when you’re not doing those necessary support tasks? Simple…you hire people to do those tasks for you. There are expert Virtual Assistants who can create an organized inbox with filters, folders, and labels in mere minutes. There are expert Bookkeepers who find joy in numbers and live for balancing your books each month. And there are still others who adore creating online content and helping customers with their questions and problems. This is the team you need to create.

There’s Not Enough Time in Your Day

If this is your excuse for not getting tasks done, then it’s time to hire at least one team member. Make a list of your most pressing tasks that need doing and hire the right person for the job. Start small if necessary, paying a Virtual Assistant for 5 hours a month, for instance, and then work up from there as you become more comfortable delegating tasks to her. You’ve just gained 5 hours in your month so use it wisely.

You Can’t Clone Yourself

How on earth can you coach your clients while also getting prospects into your sales funnel and creating books or other signature programs? You can’t, plain and simple, because there is only ONE of you! This leads back to you doing the money-making tasks. Hire a ghostwriter to write your book or programs; hire a Virtual Assistant to help with administrative tasks; hire a Customer Service Specialist to answer your phones and client questions. While they work, you work on building relationships with your clients and prospects.

You Don’t Have Time to Learn the Latest Technology

Technology is wonderful and keeps improving every day but who has the time to learn all these programs and apps? Canva is certainly a cool tool for designing graphics but instead of fooling around for hours to design your book covers or social media graphics, hire a graphic designer who already knows about design and color principles and likely has the latest and greatest design program. There is no learning curve here. You only have to explain your vision to the designer and let her take over. Again, focus on your money-making activities.

One of things that can help with onboarding your support team and having a completed Business Operations Manual to hand them to help bring them up to speed quickly a well as well having your Team Communications Templates ready to fill-in and send. Both of thesehave been life savers for us and we believe they would do the same for you!

Good luck!

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